8 Mobile Commerce Trends that will Rule the Ecosystem

What do you think Zara, Depop, and Lush have in common? Don’t stress yourself too much. It is simple. All three and a plethora of other such brands are working on the mobile strategy that has won the heart of their target market. In a recent report by eMarketer named The Future of Retail 2020 states that the growth of e-commerce is expected to rise to $666 billion in the U.S. market in 2020 and could reach up to $845 billion by 2022. Why should retailers care about this expeditious rise in m-commerce? According to principal analyst of eMarketer, mobile commerce is…...